GROWTH & MARKETING

Marketing attribution

Keep lead source, opportunity and recorded sales together.

Available with scope limitsManually recorded sources and pipeline reporting work. Ad-network spend and call attribution are not connected.

Field technician reviewing job information on a mobile device
Marketing attribution · connected to the work behind the record
A PRACTICAL EXAMPLE

A lead with a known source.

Click each step to see the information your team brings in, the review they make and the record they keep.

crewTendInteractive product preview · sample data
Connected work record

Prepare the record

A lead with a known source

  • Campaign
  • referral
  • intake source and resulting job
Prepared for the field

What your team captures

Campaign, referral, intake source and resulting job.

What your team does

Review where recorded requests and sales came from.

What stays connected

A source-to-outcome record.

Know what to expect.

Where does this fit in the workday?

Start with a lead with a known source. Review where recorded requests and sales came from. The result is a source-to-outcome record.

What needs to be configured?

Manually recorded sources and pipeline reporting work. Ad-network spend and call attribution are not connected.

Product readiness Ask about setup
Can the whole team use the same record?

Office and field workflows share related company records within the access granted to each user. Keep sensitive internal notes separate from customer-facing documents and explicitly shared attachments.

Security & access
THE NEXT STEP STAYS CONNECTED

Explore related capabilities.

Put marketing attribution to work.